March 29, 2013

SAAM event: Join us in Albany!

Posted in Newsworthy, Sexual Assault tagged , , , , , , , , , , , , , , at 12:00 pm by NYSCASA

            New Logo with words and graphics

Support Survivors of Sexual Violence and Abuse!

When: Tuesday, April 23rd, 11am-1pm

Where: West Capitol Park Steps, Albany, NY

Why: 100 to 1: The odds are against sexual assault survivors

Who: New York State Coalition Against Sexual Assault, Rape Crisis Programs, Survivors, Supporters, Allies, and Friends

For More Information: See our previous post or call 518-482-4222

Do you have a story to share? If so, please send 100 words or less to wpazik@nyscasa.org or jmcpherson@nyscasa.org

Of 100 rapes committed

13 are reported to police

3    are    prosecuted

2 result in a conviction

But only 1 results
in incarceration

100 to 1: The odds are against Sexual Assault Survivors 

source: Lonsway & Archambault, 2012

March 18, 2013

Seeking Survivor Stories for SAAM

Posted in Miserable Media tagged , , , , , , , , at 10:45 am by NYSCASA

Every year, April is National Sexual Assault Awareness and Prevention Month

National Crime Victims’ Rights Week is April 21-27

On April 23, NYSCASA is taking action

But we need your help

Join us.

The statistics tell us that sexual assault and rape are incredibly common crimes.  More common than smoking in the US, the fact that over one in 6 women in New York State has been raped means that whether they are aware of it or not, everyone knows someone affected by these issues.  So why don’t we talk about it?  Why does the media incessantly cover high-profile cases and neglect to present the general pervasiveness of sexual assault in our communities?  Why are the last words we hear about a case usually “acquitted,” “charges dropped,” or “settled out of court”?

The truth is that even though rape is an incredibly common crime, it is incredibly uncommon on the court docket.  According to a 2012 study by Lonsway & Archambault, very few rapes are reported to police, and out of those only a few are prosecuted, even less are convicted, and hardly any end with the perpetrator behind bars.

100 to 1: the odds are against sexual assault survivors

 Image

Even though as little as 0.02 out of every 100 rapes is resolved with incarceration, all of the victims in those cases deserve support, and so do the Rape Crisis Programs who are available 24 hours a day, 7 days a week, to provide services to the estimated 4,967,000 women and men in New York State who have experienced rape, physical violence, and/or stalking by an intimate partner.  To bring attention to this issue, the New York State Coalition Against Sexual Assault is holding a direct action event on April 23 outside the Capitol building in Albany.  We will be setting up a visual display representing the lack of justice for survivors and hosting a gathering to speak out and take action.

In order to make this day a success, we need your help!

We are collecting stories in 100 words or less about survivors’ experiences with sexual assault.  We will be sharing these stories publicly with our visual display and on our website, with first names only.  Stories need to be emailed by April 9 to Wendi Pazik at wpazik@nyscasa.org or Josie McPherson at jmcpherson@nyscasa.org.  Please share this information with any survivors you know who may be willing to share their story, either in writing for our display or orally at our event.  And be sure to join us April 23rd to show support for survivors of sexual violence.

January 29, 2013

3 Months Later: Advocates Stood by Sexual Assault Survivors throughout Hurricane Sandy

Posted in Newsworthy tagged , , , , , , at 3:17 pm by NYSCASA

ImageAt the end of October, 2012, Hurricane Sandy descended upon the Caribbean and tore up the Eastern coast of North America.  This storm brought particular destruction to New York State, with the greater New York City area experiencing the most severe impact.  There were 2.19 million power outages, and over 305,000 housing units damaged or destroyed.[1]  Reports one month after the storm indicated that Hurricane Sandy caused at least 125 deaths in the United States, including 60 deaths in this state[2].  According to New York State Governor Andrew Cuomo, the hurricane cost the state $42 billion, including $33 billion in repairs and $9 billion for protection from future storms.[3]

As horrific as these numbers are, they do not begin to tell the whole story of what it was like for people living and working throughout the storm.  Numbers cannot express the experience of living without power, heat, transportation, water, and other comforts many typically take for granted.  Despite all of these challenges and whatever adversities they were facing in their personal lives, rape crisis advocates around New York State continued to provide services for survivors of sexual assault, whose needs for assistance persist without regard for weather or the availability of public transportation.

Recognizing that an advocate’s job knows no holidays, the committed staffs of Rape Crisis Programs in New York State were able to provide near-continuous services for sexual assault survivors throughout Hurricane Sandy[4].  When one Long Island program’s hotline went down, another program picked up coverage, leaving less than one day without hotline services.  Although many offices were closed for up to four days due to power, phone line, and computer server outages, advocates continued providing emergency services.  At one program, advocates worked from home, using their personal cell phones and keeping records by hand.  When the office was restored, advocates had to re-record the data into their computer system.  Although clients were largely unreachable or unavailable, another program was continually available to see clients; this availability was despite the fact that several personnel had lost their homes and many people in their community remained without power, homes, water, and sewage for over two weeks after the hurricane.

As the nation continues to recognize those impacted by Hurricane Sandy by raising funds[5] and passing financial relief aid[6], the New York State Coalition Against Sexual Assault would like to recognize the state’s Rape Crisis Programs’ staffs for their commitment to survivors, even when facing adversity in their own lives.  Thank you for standing by survivors in times of crisis, and for all the work that you do.


[1] http://www.governor.ny.gov/press/11262012-damageassessment

[2] http://www.huffingtonpost.com/2012/11/29/superstorm-hurricane-sandy-deaths-2012_n_2209217.html

[3] http://www.nytimes.com/2012/11/27/nyregion/governor-cuomo-says-hurricane-sandy-was-worse-than-katrina.html

[4] New York State Coalition Against Sexual Assault phone calls with Rape Crisis Centers, November 2012.

[5] http://www.huffingtonpost.com/2012/12/12/12-12-12-concert-hurricane-sandy_n_2286723.html

[6] http://www.nytimes.com/2013/01/16/nyregion/house-passes-50-7-billion-in-hurricane-aid.html?ref=nyregion&_r=0

November 9, 2012

Ignorant Rape Comments: Why Language Matters

Posted in Newsworthy tagged , , , , , , , , , , at 3:37 pm by NYSCASA

A feminist group in DC projected “Rape is Rape” onto the US Capitol Building

It can be easy to believe that what we say, or how we say it, is inconsequential.  But the recent election cycle delivered a message loud and clear: make no mistake about it, language matters.  Public statements about rape made by several politicians leading up to this month’s election generated extensive coverage in the media.  The good news is, there was a loud and immediate backlash against each of these ignorant statements.  Even if it took as little effort as reposting someone else’s analysis on their own social media page, people all over the country were speaking out against these offensive comments about rape.

But even more revealing is the action that was borne out at the polls.  As many feminist media outlets were quick to report, the majority of the candidates who made inappropriate statements about rape leading up to the elections did not win their races.  Maybe it’s because sexual violence is such a horrifyingly common occurrence; according to the 2010 National Intimate Partner and Sexual Violence Survey (NISVS), 1 in 2 women and 1 in 5 men in the United States have experienced sexual victimization other than rape in their lifetime, in addition to the 22 million women and 1.6 million men who have experienced rape.  That represents a whole lot of potential voters who have personal experience with these issues that politicians are speaking about in such unfortunate terms.

The elections are over, and with any luck offensive comments about sexual violence will fade out of the media spotlight.  But we can use this experience to learn from what happened to the politicians.  They spoke, what they said mattered, and their words had a tangible effect.  This is an important lesson we frequently teach in the sexual violence prevention field.  A commonly-used exercise among prevention educators (and one that is popular among students) is one where you have the audience list all the negative words we use as insults for men and for women.  Seeing the demeaning terms typically applied to a specific sex highlights the inherent misogyny embedded in our culture and borne out in our everyday language.  This opens up the opportunity to begin a discussion: How come the worst thing we can call a man is “woman”? (Don’t be a girl, pussy, b*tch…)  Why are the insults we reserve for women tied to their sexuality? (You’re such a ho, skank, slut…)

One of the great posters from the “Backbone Zone”

Unraveling these complexities reveals the layers of implied meaning and sexism in things we do every day without thinking about the bigger implications.  The truth is, language does matter, and by throwing around synonyms for woman as insults, we are reinforcing the idea that you do not want to be a woman, because women are less than.  As we’ve written about before, that type of sexist thinking can be a stepping stone that leads to viewing women as less than full human beings, as objects that exist only for the benefit of others, and eventually, to sexual violence.  Of course it is not a direct link, and just because someone calls their classmate a pussy does not mean they are going to rape someone on the way home from school.  (If causation was that easy, we could simply outlaw name calling and *poof* sexual violence would be gone.)  But it is the language, attitudes, and behaviors that contribute to a culture that allows sexual violence to take place, and that is why it’s important to examine these issues.  Just ask the politicians who are not currently in office: what you say matters.

September 11, 2012

Prevention Tip Lists

Posted in Primary Prevention tagged , , , , , , , at 4:20 pm by NYSCASA

Prevention and Safety Tip Lists.  They’re so handy!  Such a nice, tidy presentation that helps us hit all the main points in a workshop.  Plus, we can print it out and have people stick it in their wallet.  It’s such a simple tool that can help our audience remember all about that day we came in and talked about sexual assault.

 

The problem is, sexual assault is not a tidy public health problem.  It doesn’t have simple solutions, and it can’t be solved by handing out a list of ways to stay safe.  Don’t get me wrong—lists can be great.  They just don’t work well for sexual violence prevention.  Here are 5 Reasons Tip Lists for Sexual Violence Prevention are Often Problematic:

 

  1. They perpetuate the message “don’t get raped” instead of “don’t rape.”  For too long, the anti-rape movement has put the onus on the potential victims.  We’ve taught young people that the world is a scary place, and they need to operate on a “rape schedule” in order to stay safe.  This sends the message that there are always going to be bad people, and our job is to avoid them so we don’t get hurt.  Speaking optimistically, wouldn’t it be nice to instead focus on raising our youth to believe that it is their responsibility not to hurt other people?  That way, instead of trying to figure out what we can do to avoid the “bad guys,” we can live in a society that doesn’t see raping someone as an option.
  2. They blame the victim.  Providing a handy list of thing to do to not get raped actually sends the message that if someone did get raped, they might have done something wrong.  If they had obeyed all the tips on the stay safe list, maybe they wouldn’t have gotten hurt.  Some of the very same victim-blaming messages we work so hard to dismantle in the court system and in news media are actually reinforced through these safety tips.  We explain to juries that walking alone at night does not mean a person is “asking for it,” yet we hand out safety cards that say “be sure to travel in groups.”  It is a well meaning attempt—we don’t want anyone to get hurt—but in actuality, these lists can be interpreted as saying that if you did get raped, you did something wrong.  Let’s instead stick to messages that reinforce one of the main tenets of the sexual violence field: No one asks to be raped.
  3. They don’t keep us safe.  The point of prevention lists is to explain ways to keep something from happening.  As such, a list for preventing sunburn will include things like wear sunscreen, use clothing to keep covered, and stay in the shade; things that limit exposure to the sun’s harmful rays, which is the major risk factor for sunburn.  To reduce your risk of anything, you need to reduce the thing that causes it; in the case of sexual assault, the cause is people who perpetrate it.  There are groups of individuals at higher risk of victimization—college aged women or individuals with disabilities, for example—but we would never tell people “don’t go to college” in order to keep them safe from rape.  Instead, we need to address the risk factors for perpetration of sexual violence and reduce those.  To me, the scariest part of prevention tip lists is that they offer false security.  You can follow every tip on the list, but as long as there are rapists, you can still be sexually assaulted.
  4. They focus on the individual.  Most prevention tip lists focus on things an individual needs to do to avoid being raped.  In addition to focusing on preventing perpetration instead of avoiding victimization, we also need to look beyond the individual factors that we can affect to prevent sexual violence.  Looking at the socioecological model, we know that beyond the individual, we can address risk factors at the relationship, community, and societal levels too.  For example, we can work to help youth feel safer at home and school by working with parents, caregivers, and school staff.  By helping the adults engage more with youth’s lives, the youth can feel more supported and connected, which lowers their risk of perpetrating sexual violence.  This is a strategy for sexual violence prevention that allows an entire community to be responsible for preventing violence.
  5. They simply aren’t enough.  When we hand out a safety tip list, an audience member might put it in their wallet.  When they’ve misplaced their Dunkin Donuts gift card and are emptying out their wallet, frantically searching for it, they might catch a glimpse of the tip list and think about our presentation. But one presentation with nothing but maybe a hurried glance when someone is trying to fight off a caffeine withdrawal headache is not enough to make our message stick.  For prevention messages to be truly effective, they need to be repeated often, in many different forms, in many different settings, from many different people.  It might be great that once a year we have the attention of a whole classroom all focusing on sexual violence during the one hour presentation from the rape crisis lady, but if our message is going to sink in, the youth also need to hear it the other 364 days of the year.  They need to hear it from their math teacher, their student council adviser, their French club leader, their basketball coach, their parents, their clergy leader, their supervisor at their after school job, and every day through the words and actions of their peers.  Only then will we see a shift in the norms that currently allow sexual violence to occur, and then we will be practicing true prevention.

 

March 23, 2012

Last Chance: Vote for a NYSCASA Logo

Posted in Uncategorized tagged , , , , , , at 3:17 pm by NYSCASA

With Sexual Assault Awareness and Prevention Month right around the corner, we are wrapping up the voting for our logo. Tell us which one you like, because the polls are closing soon!

This year, 2012, is NYSCASA’s 25th Anniversary.  Hip, hip, hooray for 25 years  as New York’s Strongest Voice Working to End Sexual Violence!

As part of the celebration, we’re thinking about a new look, and we’re interested in your opinion.  We’re considering changing our logo, and came up with a few designs.  Let us know what you think by taking our poll!

Option 1: Keep the current logo

Option 2: Go back to a previous logo

Option 3: A new logo with graphics

Option 4: A new logo with words

Option 5: A new logo with words and graphics

 

 

 

 

 

Tell us what you think!

January 10, 2012

CDC Reports Sexual Victimization is Prevalent but Preventable

Posted in Newsworthy tagged , , , , , , , , , , at 10:08 am by NYSCASA

On December 14th, the Centers for Disease Control & Prevention (CDC) released survey results on the prevalence of interpersonal violence and its impacts.  The National Intimate Partner and Sexual Violence Survey (NISVS) is an ongoing study of sexual violence (SV), intimate partner violence (IPV), and stalking.  The new data reveals disturbingly high rates of violence.

NISVS reports that nearly 1 in 2 women and 1 in 5 men in the US have experienced sexual victimization other than rape in their lifetime. This is in addition to the 22 million women and 1.6 million men who have experienced rape.  This survey defines  rape with narrower language than many states, including New York, thus actual prevalence rates are even higher than this survey indicates.

The movement against SV and IPV is raising awareness about offender-known perpetration, but public perception still favors the myth of the stranger rapist.  The data in this survey highlights how untrue these sentiments are.   Most victims of sexual assault report knowing their perpetrator; only 13.8% of females and 15.1% of males report being raped by a stranger.  More than half of women who have experienced rape identified a current or former intimate partner as the perpetrator.  IPV is extremely common, with more than 1 in 3 women and 1 in 4 men reporting experiencing rape, physical violence, and/or stalking by an intimate partner in their lifetime.

One of the most striking findings from NISVS demonstrates the gendered nature of interpersonal violence.  This study found 98.1% of female rape victims and 93.3% of male rape victims reported male perpetrators.  Although most males are not perpetrators of violence, most perpetrators are male.  This is important information, especially for educators engaging men in efforts to stop violence.

This violence has a heavy toll on victims physically and psychologically.  Over 80% of female and nearly 35% of male IPV victims experienced at least one measured short- or long-term impact, which include feeling concerned for their safety, missing at least one day of work or school, and accessing professional services.

NISVS reveals that violence begins at a young age.  Among those who have ever experienced rape, physical violence, and/or stalking, 22.4% of women and 15% of men experienced IPV for the first time between the ages of 11 and 17.  Nearly 80% of female victims of rape first experienced rape before the age of 25.  More than one-quarter of male victims of rape were first raped when they were 10 years old or younger.

In addition to youth being more vulnerable for victimization, racial minorities are also disproportionally victims of violence.  As with other studies on the topics of sexual and intimate partner violence, NISVS reports higher levels of victimization for non-white racial/ethnic groups.

Despite the alarming realities reflected in this study, the CDC reports that these numbers can be reduced.  By promoting respectful, non-violent relationships first with parents and then with peers and dating partners, the beliefs, attitudes and messages that condone violence can be changed.  Joanne Zannoni, Executive Director of the New York State Coalition Against Sexual Assault, explains that societal norms including those that “support male superiority and male sexual entitlement” are learned, and students need to be taught that they’re unacceptable at school, at home, and by community organizations.  Promoting respect and equality, as well as holding perpetrators accountable, are ways the community environments in which we live can work to reduce the risk of interpersonal violence.

Every county in New York State has a Rape Crisis Program that, in addition to providing services to survivors and significant others of those who have experienced domestic and/or sexual violence, provide prevention programming.  By focusing on promoting non-violent relationships, the programs aim to prevent sexual violence before it occurs.  While it is crucial for victims to receive appropriate and effective response services to promote healing and prevent revictimization, the key to ending sexual violence is the amazing prevention work going on in the local programs. To find a program near you, call the New York State Domestic and Sexual Violence Hotline toll free 24 hours at 1-800-942-6806 (English) or 1-800-942-6908 (Spanish) or visit the coalitions online at nyscasa.org and nyscadv.org.

Further Reading:

A Critique of NISVS Data

NISVS Executive Summary

CDC’s NISVS Main Page, including the Full Report

October 27, 2011

Why, Halloween, Why?

Posted in Newsworthy, Uncategorized tagged , , , , , , , , , , at 9:12 am by NYSCASA

It’s Halloween, which means it’s time for scary things like ghouls, groups of barely supervised children with sugar highs, and offensive costumes.  The standard for women’s costumes has become predictably monotonous: think of a costume, remove most of the fabric, add a pair of thigh highs and heels, stick the word “sexy” in front of the title, and ta da!  The only options left for women have become so predictable, I was surprised that some of the ideas still surprised me this year.  Somehow, “Sexy Nemo” and “Sexy Watermelon” still caught me off guard.

But this isn’t another piece bemoaning the lack of creativity or highlighting the absurd perversion that was once a child’s holiday.  We are supportive of those taking one step back from the madness of Halloween costumes to point out the problematic trend.  True to the mission of this blog, we want to move two steps out and examine why this trend is so harmful.  Yes, the new narrative for Halloween costumes is absurd and offensive, but why does that matter?

As Ohio University’s Students Teaching Against Racism in Society (STARS) highlight in their “We’re a Culture, not a Costume” campaign, it is not OK to represent an entire group of people by “borrowing” a few aspects commonly used to portray a negative stereotype of that group.  Appropriating, or temporarily taking on, elements of an oppressed culture by someone outside of that group is frequently a racist action.  This is why an “Indian Costume” is not a positive portrayal of a culture, but an offensive stereotype.

The sexy costume norm shares some similarities with the racist costume theme about which STARS is educating people.  Beyond offensive outfits, both are about reducing a group of people to a single option.  By offering all women only one role to fill, that of sex object, we are limiting their potential and reinforcing the stereotype that women are only good for one thing.  This type of thinking leads to a systematic acceptance of male superiority, gender stereotyping, and a devaluation of women, all of which are societal risk factors for sexual violence.

When we see someone from a certain group as only one thing, we do not value them as human beings, and it is easier to perpetrate violence against them.

Take Back Halloween! has the right idea:  It is time to expand the realm of possibility and stop pigeonholing women as sex objects.  An innovative Halloween costume is a beautiful place to start.

August 1, 2011

Media still struggling to hear message: “Nobody deserves to be raped”

Posted in Miserable Media tagged , , , , , , , , , at 10:55 am by NYSCASA


As published online in the Troy Record on 7/20/11:

Recent media coverage of the sexual assault case involving Dominique Strauss-Kahn has served as another chilling reminder that too many of us would rather believe that rape doesn’t actually happen. We’d prefer to think that women can avoid rape by being virtuous, and we unfairly scrutinize sexual assault victims to identify the flaws in their judgment or character so that we can blame them for what happened or simply not believe them (and say it’s not really rape). This is the kind of magical thinking that allows us to feel a pseudo sense of security (i.e., “I’m safe because I would never . . . “) when all we’ve actually accomplished is to teach victims that they should not come forward and to teach rapists that they will get away with their crimes, especially if they assault someone who is less than perfect.

We’ve made it far too easy for perpetrators of sexual violence to harm people without consequence. Public response and widespread media coverage of rape cases have provided a virtual “checklist” of who rapists can victimize without much, if any, fear of being held accountable for their horrible actions. Based on media depictions of sexual assault victims, perpetrators can feel assured that they will likely never be brought to justice for raping women who are in this country illegally, women who wear certain clothing, women who have made mistakes in their past, women who have mental health issues, women who have consumed alcohol, women who are encountered in “unsavory” places, women who are poor, and women who don’t act the way we think they should. By no means is this a complete list, but you get the point: any woman can be raped and portrayed as flawed.

The bigger point is that we must recognize the ways in which we allow sexual assault to continue and put an end to our complicity. The media has a responsibility to report information that is relevant to sexual assault cases, and there’s only two pieces of information about a victim that determine whether or not she was raped: (1) whether she was able to freely consent to the sexual activity; and (2) whether she actually did freely consent to the sexual activity. The media also has a responsibility to protect the identity of the victim by keeping her name and any other identifying information out of its coverage of the case; otherwise, lots of victims will not report what has been done to them and lots of perpetrators will remain free to assault others. As consumers of media, we have a responsibility to expect and support media coverage that is factual, upholds principles of social justice, and promotes community safety. Every time we buy one of these salaciously presented rape cases, we contribute to a chain reaction of degrading victims’ rights, weakening appropriate sanctions for offenders, empowering perpetrators to sexually assault without consequence, and eroding the safety of our communities.

Yes, our actions do support sexual assault because we do not hold perpetrators adequately accountable. Though we may not intend to aid rapists, that is what happens when we choose to focus on the victim’s behavior instead of the perpetrator’s behavior, when we choose to hold sexual assault victims to a different standard than other crime victims. Nobody deserves to be raped. Until our actions convey that we are not okay with sexual perpetrators raping anybody — period — our behavior will actually keep victims from coming forward and empower rapists to continue assaulting human beings.

Joanne Zannoni, MSW

Executive Director

New York State Coalition Against Sexual Assault

March 21, 2011

From Sexy Ads to Sexual Assault

Posted in Newsworthy tagged , , , , , , , , , , , at 10:17 am by NYSCASA

 

Everyone knows that sex sells.  If it didn’t, we wouldn’t have near-naked bodies promoting perfume, suggestive placement of hard alcohol bottles, and scandalous camera angles selling us fast food.  The examples are endless, as are the instances of backlash against over-sexed ads.

While many of us may have signed email petitions demanding that ad execs pull commercials that use shameless nudity to sell their product, do we stop to think about what, exactly, we’re protesting?

There are oh-so-many very good reasons that feminists, health advocates, mental health counselors, anti-violence groups, oppression awareness organizations and youth workers (to name a few) get upset when, for example, the newest sneaker commercial deserves an NC-17 rating.  Repeated messages that beauty is narrowly defined leaves young people who don’t fit that limited description thinking there must be something wrong with their own bodies.  Airbrushing that glorifies unattainable body types can give young people self-esteem problems and lead to eating disorders.  Seeing women in only one role (sex object) can limit the aspirations of young girls looking for role models and can also narrow the expectations of everyone around them.

Objectification.  Using sex to sell products objectifies women.  When a half-naked lady dances across a screen selling us soft drinks, we aren’t supposed to see the woman.  All we’re supposed to see is some thing that’s nice to look at (usually from the point of view of a straight, white, rich man).  We aren’t supposed to think about the person, or how hard she practiced to learn the dance, and certainly not about why a naked dancing lady has any place in a soda ad.  Take away the thinking, breathing, feeling, real person behind a titillating image, and all that’s left is an attractive sex prop.

Objectifying women gives people permission to disregard all their human characteristics.  Do we say “excuse me” when we bump into our kitchen table?  Do we apologize to a book when we throw it on the ground?  Of course not, because these are just things.  And once a person is reduced to an object, it’s much easier to treat it with disrespect, to stop caring about what happens to it.

Objectification makes way for sexual assault.  Maybe it seems like this argument is waaaaayyyy over the top—until you read the horribly offensive e-mail from a fraternity at the University of Southern California(Major trigger warning for sexual content, graphic language, extreme misogyny, violence against women, and more.) It’s not necessary to read the whole letter, and really it’s sickening, so maybe you shouldn’t.  In a perfect example of objectification, this letter from one student to the rest of his frat brothers says, “I will refer to females as ‘targets’.  They aren’t actual people like us men.  Consequently, giving them a certain name or distinction is pointless.”  Describing one type of woman, the letter reads, “Loop n’ Doop: A target that is very easy to take down.  All she takes is a good amount of liquor (loop) and she will be good to go for you to f*** her (doop). Be careful with loop n’ doops, because too much loop and they will get sick and be useless entities.”  Since an intoxicated person cannot consent to sex and is often unable to stop unwanted advances, the behavior encouraged by the letter’s author has a legal name:  rape.

So, we may think it sounds extreme that using a naked woman to sell a sports car can lead to sexual assault, but examples like this repulsive letter demonstrate that the connection between objectifying women and rape is all too real.  This is why it’s so important that we teach our youth about media literacy and encourage a shift in our norms and cultural values.  By changing ideas about what is acceptable media content, we’re working to end violence against women.

Update:

Our colleagues at the New York City Alliance Against Sexual Assault also blogged on this topic, and linked to this post by SAFER, which line by line highlights all the horrible things and why they’re horrible in the USC email.

Update 2:

Reebok owes millions because their ad wasn’t just morally wrong, it was flat out wrong

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